I’m Margaret Hanken a Product Designer based in Greater LA.
What I do
I research and design human-centered products that bring value to both users and the business.
I specialize in design thinking, creative strategy, product management, design systems, and interactive design. I love being a part of every stage of the design process and fostering a collaborative environment for my team in a lean-agile setting. In my creative approach, I prioritize learning about consumers' demands and the motives that drive their interactions.
Creating an inspiring experience that makes people feel like they belong fulfills me as a person. I am fortunate enough to say that I love what I do.
My Process
1 - Discover
Understanding the problem, learning about the customer, and collaborating on a brief.
2 - Define
Compile, analyze, and define what was discovered and identify the customer-focused themes.
3 - Explore
Get creative and collaborate on any and all solutions for identified problems.
4 - Evaluate
Bring best ideas to life with prototypes and collect user feedback that helps validate and refine.
5 - Handoff
Polish the designs, and hand them off to engineering with clear explanations. Monitor and ensure implementation with Dev and QA.
6 - Track
Track and monitor performance to measure success and update for improvement.
My Work
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CrowdStreet
A Crowdfunding Commercial Real Estate company. How we centralized the investing accounts.
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No-Code Onboarding
CrowdStreet No-code progressive onboarding
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Trellis
An iOS Mentorship App
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Mojo
A Live Streaming Journalism App
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Lensabl
AR (augmented reality) Eye Exam App for iOS.
